Santa Monica, CA (May 17, 2016) – Master Electronics, a leading global distributor of electromechanical, interconnect and passive components, today announced a distribution partnership with Anderson Power Products.  Since 1877, Anderson Power Products has been a leader in developing high quality, low cost, power interconnect solutions.  APP is often found in high power and/or high voltage applications.  

“Anderson Power connectors are high quality, reliable, and fit in many of the markets our customers are in today. As a true interconnect and electromechanical distributor, we are thrilled to distribute Anderson Power Products to our industrial, electric vehicle, and telecom customers,” said Riad Nizam, Master Electronics’ Senior Vice President of Sales & Product.   

“We are delighted to have Master Electronics as a distribution partner.  Master Electronics commitment to broadly stocking our products will greatly improve our service levels across the country, especially in the Minnesota, Florida, West Coast and Canadian markets,” said Mike Hole, APP Global Director of Sales.  

Master Electronics, known for their 350,000+ SKUs inventory, is predicting immediate success by partnering with Anderson and its broad product line.  Both companies enjoy similar customer bases, with Master’s sales team now reaching more customers, more aggressively than ever, through online and traditional channels.  

About Master Electronics  Master Electronics is a leading authorized electronic component distributor, dedicated to stocking a breadth of products offering customers over 350,000 in-stock part numbers for immediate delivery. Master Electronics has over 45 years of industry experience with 9 sales branches in North America and 2 sales branches in Asia. Master is franchised for over 230 suppliers and is headquartered in Santa Monica, CA. For more information, visit www.masterelectronics.com.    

About Anderson Power  Anderson Power Products® is a leader in developing high quality, low cost, power interconnect solutions for industries including Back-Up Power Systems, Electrical Vehicles, UPS Systems, Telecommunications High Technology Devices and Alternative Energy Solutions. Headquartered in Sterling, MA, Anderson Power Product’s facility is ISO 9001:2008 certified and uses automated manufacturing to offer uncompromising quality. For more information, visit www.andersonpower.com.